ProMax Unlimited Announces Integration with Adam Systems

Submitted by: Dealer Marketing Services, Inc.

2013-05-25 00:01:34

ProMax and Adam Systems complete first phase of integration to share inventory and deal data.

Davenport-Moline-Rock Island, IA-IL (OPENPRESS) Dealer Marketing Services, the makers of ProMax Unlimited, announced yesterday that the first phase of a data integration with Adam Systems has been completed. This integration allows car dealers to automatically import inventory data from Adam into their ProMax system, and send deal data from ProMax to Adam. "This integration is a win-win" says Jason Giltner, Director of Dealer Technical Services at ProMax. "It will help car dealers save time and eliminate errors when transferring data between the two systems."

This integration is the first step of a much larger two-way integration between the two systems that is expected to be completed in the near future.


Dealer Marketing Services, Inc. was formed in 1994 by John Palmer. In August of 1995, ProMax was introduced as a Special Finance software solution. In 1998, the software was expanded to handle all types of desking including new and used vehicle leasing, CRM, finance menus, inventory management, reports, and credit application submissions to lenders. In 2002, ProMax was introduced as the industry's first Internet-based full front end solution and today is used by over 11,000 individual dealership personnel. The ProMax Unlimited internet application integrates with dealership DMS systems and can be used effectively in large dealer group situations as well as single location dealerships. Dealer Marketing Services, Inc. also provides website development and hosting, internet leads, and direct mail services to help dealerships increase traffic. Learn more about ProMax Unlimited and Dealer Marketing Services, Inc. at


Adam Systems is a leading provider of Dealer Management Systems (DMS) to automotive and powersports retailers throughout the U.S. and the Caribbean Basin. Products and services offered include powerful software applications for sales, accounting, parts, and service; available on either a local server or a secure cloud connection. For more information, visit

Contact Info

Dealer Marketing Services, Inc.
Phone: 800-322-9034
5401 Elmore Ave. Suite 200
Davenport, IA 52807

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Press Keywords: ProMax Unlimited, ProMax Online, Adam Systems, automotive software, dealer management systems, data integration
Press Company: Dealer Marketing Services, Inc.
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