Choice of Words May Help Dieters Resist Temptation, Study Suggests
Submitted by: I-Newswire
Washington Depot, CT (OPENPRESS) March 26, 2012 - Researchers at the University of Houston and Boston College recently published findings that will interest dieters: How you respond to an offer of food can determine how likely you are to succumb to temptation.
The study-published online in the Journal of Consumer Research and summarized by Yahoo News on March 22-suggests that when offered a slice of pie, responding with the words "I don't" increases the likelihood of sticking to one's diet, rather than saying "I can't."
Study co-authors Vanessa Patrick and Henrik Hagtvedt assigned 30 women to one of three groups and followed them for 10 days. Each group received a single strategy for refusing foods: "I don't," "I can't" or "Just say no." The study revealed the "I don't" strategy boosted people's feelings of autonomy, control and self-awareness. It also created a positive change in their long-term behavior, such as renewed dedication to weight loss. According to the authors, their findings suggest "a strategy that is simple, straightforward and easy to implement. And most importantly...it works."
In The TurboCharged Mind, the Griesels write that "you are what you believe subconsciously, and what you believe subconsciously can determine whether you will be successful or unsuccessful, happy or unhappy, healthy or sick."
"Statements such as 'I am,' 'I will' and 'I can,' when paired with the desired response, might be even more effective, because they are positive statements of control and direction-doing something as opposed to not doing something," note Dian and Tom. "People should keep the study results in mind when creating affirmations or when engaging in effective goal setting or 'positive' self-talk."
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