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NC Beautiful Celebrates 40 Years of Promoting Environmental Education and Stewardship

Submitted by: FireBrand Marketing, Inc.

2007-12-23 00:02:46

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Organization has become a leader in environmental education and community action

Raleigh, NC (OPENPRESS) December 23, 2007 -- NC Beautiful is celebrating its 40th anniversary of providing environmental education and beautification opportunities that elevate the quality of life of North Carolinians. The organization was chartered in 1967 as part of Governor Dan K. Moore's pledge to emphasize preserving the physical beauty of North Carolina.

In his speech at the Governor's Conference on Beautification in Raleigh on April 8, 1966, Governor Moore said, "Let us work together to make…[North Carolina] a more beautiful state and to bring about its full potential development." NC Beautiful Executive Director, Steve Vacendak, says that after 40 years, the organization's vision and mission have remained the same—to empower the citizens of North Carolina to perpetuate the natural beauty of the state.

"The purpose of NC Beautiful is much more than merely keeping our state looking pretty," explains Vacendak. "It's educating our young people about the importance of good environmental stewardship. It's evoking change through community partnerships. It's instilling a sense of pride and ownership in our citizens. That's what Governor Moore intended 40 years ago and what we'll continue to do today and tomorrow."

The goal behind Governor Moore's vision was to use the gifts North Carolina was blessed with—its natural resources, scenery, climate, and the physical variety ranging from the coast to the mountains—to provide quality of life benefits for its citizens. That vision became NC Beautiful's mission: To foster environmental stewardship through education and outreach to perpetuate the natural beauty of North Carolina.

In the early 70s, NC Beautiful focused on promotional and educational activities that would improve the state's visual and physical environment. As the organization continued to grow through the 70s and into the 80s, it initiated programs aimed at enhancing the state's visual appeal, preserving natural resources, and educating children and adults on how they could impact environmental quality. Programs like the Clean Community System to fight litter, Adopt-A-Highway, Take Pride in the Carolinas, and the School Beautification Awards all helped create awareness and action. In the 90s, its focus broadened to include programs addressing environmental literacy issues such as waste management, environmental protection, and preservation of natural resources.

Today, NC Beautiful concentrates on hands-on programs designed to encourage and empower active involvement by all North Carolinians. Programs such as Windows of Opportunity Grants, the Environmental Scholars Program, the Moore Fellowship Program and the Annual Azalea Celebration, have become organization and community standards.

Since its inception in 1967, NC Beautiful has awarded more than 200,000 azalea plants to over 2,500 non-profit organizations statewide; has enhanced the natural beauty of hundreds of acres on the grounds of schools, churches, parks, greenways, public rights-of-way, and community and senior centers across North Carolina; has awarded grants of empowerment to K-12 teachers to create hands-on environmental programs in their classrooms across the state; and has awarded graduate and undergraduate scholarships to students in all corners of the state of North Carolina in order to raise environmental awareness.

Vacendak adds that NC Beautiful has made significant contributions to the state's environment and the future is bright for the state and its citizens. "The next generation of young stewards are well on their way to perpetuating the natural beauty of North Carolina," says Vacendak. "Any visit into our classrooms across the state will instill a sense of confidence and hope for all of us who care about this special place called North Carolina."

About NC Beautiful
NC Beautiful has been part of the state's environmental preservation community for 40 years, supporting awareness, education and beautification efforts that affect our quality of life. Today, they concentrate on hands-on and merit-based programs designed to empower their citizens to preserve the natural beauty of the state of North Carolina. Whether it's school children building outdoor classrooms, graduate students developing cutting-edge research, or a Boy Scout troop planting azaleas at an elder care facility, they make it possible for North Carolinians to keep NC Beautiful.




Contact Info

FireBrand Marketing, Inc.
Phone: Not Given
Website: http://www.firebrandmarketing.com
PO Box 99024
Raleigh, NC 27624-9024



Release Info

Metro Area: Raleigh-Durham-Chapel Hill, NC Read More from this Metro Area
Country: United States Read more from this Country
Industry: Environment Read more from this Industry
Press Keywords: NC Beautiful, environmental education, North Carolina, non-profit, beautification, environmental preservation, environmental education
Press Company: NC Beautiful
Press Site: http://www.ncbeautiful.org




 


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