Julie Morgenstern Talks Irrational Buying And Buyers Remorse On Beyond Today's Blog
Submitted by: PR Marketer
New York, NY (OPENPRESS) April 30, 2012 - Making wise buys may well be one of the biggest challenges an ordinary woman has to make on a daily basis. With tempting food, bags, accessories, shoes and what-not, there is always a reason to indulge and buy what the eyes find irresistible and the heart desires. Statistics show that impulse purchases happen because people feel they "can't pass up an extremely attractive offer." As a result, up to 5% of men and women adults in developed Western countries suffer from serious impulse shopping problems that ultimately leave them financially crippled.
wowOwow.com - a website that focuses on women issues, challenges and success stories - is featuring an in-depth discussion on how to avoid buyers' remorse by resisting temptation. Via her Beyond Today Blog, New York Times bestselling author Julie Morgenstern talks about how spending habits can be such uninvited financial and emotional traps -- and the consequential buyer's remorse.
"An irrational purchase is an emotional purchase - filling a need that is only represented by the item (but will not actually scratch the itch) . . . [Let's] try to remember: having money in the bank - and the security that goes with it - provides more freedom and is more exhilarating than any purchase," Ms. Morgenstern explains.
Julie Morgenstern, an organizing and time-management expert, business productivity consultant and speaker, lays out a two-step process that involves the identification of spending traps; and learning to pause before purchasing.
Besides contributing to wowOwow.com and other websites or publications, Ms. Morgenstern runs her business Julie Morgenstern Enterprises, which is dedicated to using her philosophies and methods to provide a wide range of practical solutions that transform the way people and companies function.
Women who want to put an end to unwise buying habits should visit www.wowowow.com/ and learn the simple, yet proven, step-by-step approach to finally freeing themselves from every potential irrational purchase.