Telemarketing Software Is An Effective Tool In 2012 Political Campaign Fundraising Efforts
Submitted by: PR Marketer
Woodland Hills, CA (OPENPRESS) July 13, 2011 - As political parties gear up for the 2012 elections in the United States, political campaigns are starting to become evident. Fundraising, for one, requires a high level of personal interaction to be truly successful. However, considering the scope of political campaigns, face-to-face interactions are not always feasible.
Modern campaigns have been known to resort to "calling campaigns" as the next best solution. Just like good old telemarketing, calling campaigns are a numbers game - the more calls made, the more effective the campaign strategy becomes. In this light, utilizing telemarketing software that effectively does the job is essential.
Delivering advanced and innovative telemarketing and call center software, SafeSoft Solutions has catered to various industries, including the political arena, for many years. As an industry leader, SafeSoft continues to strive to empower call centers of all types and sizes with the tools they need to succeed.
Detailed at SafeSoft Solutions, the telemarketing software provider touts its own version of a Fundraising/Campaigning solution: the Market Dialer. Essentially a predictive phone dialer, the Market Dialer automatically delivers only live donor candidates without the manual dialing, busy signals, unanswered lines, fax machines and of course voice mail. The rep remains focused on their mission - maximizing talk time and building a successful campaign. By using the Market Dialer, they can increase the number of calls, and collecting more funds.
The Market Dialer from SafeSoft Solutions also features customized Web forms that automatically appear on the rep's screen when that live call is answered. Any existing donor information can be displayed as well as a scripted data collection process. As such, political campaign and fundraising reps will feel more prepared and confident in their work.
As its distinct features, the Market Dialer quickly creates and imports calling lists for each collection campaign. It also displays profile information with scripted guidance of increased effectiveness, while effecting powerful data collection and management to enhance sale opportunities. The Market Dialer is an on-demand, Web-hosted system that does away with buying software or servers.